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The site angelofwarminiatures.com states the following, "Angel of War Miniatures specialises in selling products from Games Workshop, most notably Citadel and Marauder miniatures designed for Warhammer Fantasy Battle and Warhammer 40,000, although a wider range of toys, models and hobby products will show up occasionally too." We observed that the website also stated " We pride ourselves on honesty and goodwill." It also stated " We let the buyer know exactly what theyre getting instead of just trying to make a quick buck. And here is the best part." The header had store as the highest ranking keyword. This keyword was followed by buy, shop, and miniatures which isn't as urgent as store. The other words the site used was fantasy. figurines is also included but might not be understood by web engines.